Overview
Details
My Role
I worked within a client-facing creative team to conceptualize and design engaging, interactive display campaigns for household-name brands across multi-channel placements. My support didn't stop at the campaign — I supported the marketing team internally by building a template library so customers could launch their own dynamic creative, designed one-sheets, best practice decks, emails, social campaigns and customer support materials that helped those same clients succeed long after launch.
CLIENT
Vanity Planet
Two product launches, one unified concept. I conceptualized and designed a multi-channel ad campaign built to work seamlessly across desktop, mobile, and social — designing every asset and animation across all units.
CLIENT
Swatch
The ThinkFun Collection. More color, more fun, more fantasy — a philosophy that shaped the look and feel of the desktop and social campaigns. I translated the ThinkFun philosophy by pulling in the collection's bright colors and watch shapes to bring out its personality, with movement in the ads capturing the everyday self-expression ThinkFun is built around, made for a fast-moving world.
